“What Can I Do For You” is the Attitude All Aspiring Entrepreneurs Should Have
I think many young entrepreneurs have it all backwards. Many are constantly asking others for free handouts and asking what can you do for me and that’s not the way it works in the world if you want to achieve long term success and work in a field you love. You gotta prove yourself to people first. Show that you are in the game for the long haul, a hard working hustler, without expecting instant gratification and monetary return. Don’t maintain a “you owe me” attitude from people. Most times you gotta do things out of the goodness of your heart and not expect anything in return. If you continue to do good things, it would come back 10x through another opportunity. Sweat equity, your most valuable asset doesn’t cost anything except your valuable time. If you believe in “Karma”, like you should, everything will come back in the end.
If you want to become an expert in a specific field, you have to give people free information, share your contacts (with their permission of course), express your thoughts and experiences thru social media and go above and beyond to show clients what you are willing to do for them. This will lead to word of mouth referrals and most importantly, trust. If you don’t know by now, word of mouth referrals are more valuable than any type of paid advertising you can do.
One of my favorite saying’s is, “Don’t bite the hand that feeds you”. Don’t nickle and dime people, especially influential people that have the power to increase your network of business. Recognize those who refer business your way and make sure they are the first ones taken care of when you can return the favor. It will be a shame if you have to find this out the hard way.
Through my experiences, I have learned to recognize an opportunity that could lead to bigger things. It’s not all about getting a quick payday when you can see a brighter light at the end of the tunnel. I’m a big advocate of helping people and showing what you can do for them without asking for a dime. In the athlete marketing world, I show athletes what we can do for them, how it can make them more money, increase their marketability and promote anything else that are involved with (charities, foundations, sports camps, etc). Often times it will cost me thousands of dollars to show them, but if I believe it will have a positive ROI, then it’s all worth it. Of course you have to be choosy with your opportunities, but when you’ve been in the game for a while, you will know what works.
If you can change your attitude from “What Can You Do for Me?” to “What Can I Do For You?”, the world will deliver so many more exciting things. Maybe one day you will be hosting “Shark Tank” parties at your condo with successful entrepreneurs like Mark Cuban and Daymond John.
Just remember, everything comes back around!